Attio vs Pipedrive

Detailed side-by-side comparison to help you choose the right tool

Attio

🟢No Code

Sales & Marketing Agents

AI-native CRM that automatically enriches contacts, logs interactions, and provides intelligent deal insights.

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Starting Price

Custom
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Pipedrive

🟢No Code

CRM & Sales Tools

Sales-focused CRM with visual pipeline management and activity-based selling methodology.

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Starting Price

Contact
Full ReviewVisit Site

Feature Comparison

Scroll horizontally to compare details.

FeatureAttioPipedrive
CategorySales & Marketing AgentsCRM & Sales Tools
Pricing Plans8 tiers18 tiers
Starting PriceContact
Key Features
    • • Visual Pipeline Management
    • • Activity-Based Selling
    • • Deal Intelligence

    Attio - Pros & Cons

    Pros

    • ✓Beautiful, modern interface that teams actually enjoy using
    • ✓Automatic data enrichment dramatically reduces manual CRM work
    • ✓Flexible data model adapts to any business type
    • ✓Real-time collaboration feels modern compared to legacy CRMs

    Cons

    • ✗Smaller ecosystem of integrations compared to Salesforce or HubSpot
    • ✗Less mature for complex enterprise sales processes
    • ✗Reporting capabilities still developing
    • ✗Per-seat pricing adds up for larger teams

    Pipedrive - Pros & Cons

    Pros

    • ✓Intuitive visual pipeline that makes deal management and forecasting immediately accessible to all sales reps
    • ✓Activity-based selling methodology that emphasizes consistent actions over feature complexity
    • ✓Excellent mobile app that enables full CRM functionality for field sales teams
    • ✓Strong automation capabilities that reduce data entry without requiring technical configuration
    • ✓Competitive pricing starting at $21.90/user/month with meaningful functionality at entry level

    Cons

    • ✗Limited customization options for complex business processes or unique data requirements
    • ✗Basic marketing automation compared to platforms like HubSpot or Marketo
    • ✗Reporting capabilities lag behind enterprise platforms for advanced analytics needs

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    🔒 Security & Compliance Comparison

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    Security FeatureAttioPipedrive
    SOC2—✅ Yes
    GDPR—✅ Yes
    HIPAA——
    SSO—✅ Yes
    Self-Hosted—❌ No
    On-Prem—❌ No
    RBAC—✅ Yes
    Audit Log—✅ Yes
    Open Source—❌ No
    API Key Auth—✅ Yes
    Encryption at Rest—✅ Yes
    Encryption in Transit—✅ Yes
    Data Residency—US, EU
    Data Retention—configurable
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    Ready to Choose?

    Read the full reviews to make an informed decision

    Review AttioReview Pipedrive